Academic Catalog Manager
School Year
2025-2026
2024-2025
2023-2024
2022-2023
2021-2022
2020-2021
HOME
CATALOG
Catalog Home
Undergraduate
Graduate
Adult Degree Completion
DATA
Organization
Categories
Group Filters
Rules
Types
Schools & Departments
Programs
Program Emphases
Advising Guide (Undergraduate)
Advising Guide (Graduate)
Advising Guide (ADC)
Subjects
Lab Fees
Courses
Course Sets
Policies
Static Pages
Agendas
LOGIN
Home
Courses
Course: BMKT424 Marketing Strategy
BMKT 424 Marketing Strategy
View in Kuali
Update
Delete
Update Rules
PDF
Catalog 2024 — Indefinite
Description
A case study approach to the solving of major marketing problems of various organizations and the ability to formulate appropriate strategies in responding to the presented case problems.
Credits
3
Terms Offered
WINTER
Prerequisites
Complete 1 of the following:
Completed with a minimum grade of P or higher:
BUAD201 - Business Major Qualification
(0)
Permission of instructor.
Completed with a minimum grade of C or higher:
BMKT326 - Principles of Marketing
(3)