Home Academic Programs Academic Program: BS Public Relations-Business
Catalog 2024 — Indefinite
School:
Journalism and Communication / Department:
Journalism and Communication
Academic Program Proposal Records Office Final Approval, Records Office
About
The combined major provides students with the option to develop skills in two fields of study. A student will be assigned an adviser in their first-chosen major and a secondary adviser in the other major.
Requirements
REQUIRED COURSES (PUBLIC RELATIONS) (34 Total Credits) Course(s): BRDC127 - Introduction to Digital Storytelling (3) COMM397 - Communication Research (W) (3) JOUR105 - Writing for the Media (3) PREL235 - Public Relations Principles and Theory (3) PREL246 - Fundamentals of Advertising (3) PREL310 - Social Media Strategies (3) PREL455 - Public Relations Strategy and Management (3) PREL482 - The Public Relations Campaign (SERV-2) (3) PREL485 - Public Relations Techniques (3) ARTG115 - Introduction to Graphic Design (3) Select 1 credit(s): PREL493 - Public Relations Internship (1 - 3) Select 3 credit(s): BUAD358 - Ethical, Social, and Legal Environment of Business (3) COMM427 - Mass Media Law and Ethics (3) REQUIRED COURSES (BUSINESS ADMINISTRATION) (35 - 38 Total Credits) Course(s): ACCT221 - Principles of Financial Accounting (3) ACCT222 - Principles of Managerial Accounting (3) BMKT326 - Principles of Marketing (3) BUAD201 - Business Major Qualification (0) BUAD217 - Business Computer Applications (3) BUAD305 - Introduction to Business Analytics (3) BUAD312 - Professional Communication and Leadership (3) BUAD339 - Business Law (3) BUAD488 - Seminar in Business Administration (1) ECON224 - Principles of Macroeconomics (3) FNCE315 - Principles of Finance (3) MGNT334 - Principles of Management (3) MGNT464 - Business Strategies (W) (3) Select between 0 and 3 credits from the following: MATH117 - College Algebra (3) * MATH-117 only if MATH ACT below 18 Select 1 course(s): BUAD412 - Preparing to Meet the Firms (1) COMM415 - Portfolio and Career (1) RECOMMENDED (0 Total Credits) PREL 368 - Fundraising for Nonprofits (SERV-2) 3 GENERAL EDUCATION (45 Total Credits) Computer Science Certificate requirements Minimum 45 credits ELECTIVES TO = 124 (10 - 7 Total Credits) Complete at least 10-7 credits in this area Grand Total Credits: 124
Sample Degree Plan
YEAR 1 FALL Course(s): Select 3 credits from IN-7) Natural Science Complete 1 of the following: Course(s): MATH117 - College Algebra (3) Select 3 credits from the following types of courses: General elective courses, if Math ACT is greater than or equal to 18 WINTER Course(s): Select 3 credits from R-1) Spiritual Development YEAR 2 FALL Course(s): Select 3 credits from IN-10) Aesthetic Analysis Select 3 credits from P 1-b) Physical Activity Select 2 credits from the following types of courses: General elective courses WINTER Course(s): Select 3 credits from IN-8) Human Development YEAR 3 FALL Course(s): Select 3 credit(s): Select 3 credits from R-2) Seventh-day Adventist Teachings Select 1 credits from P 1-b) Physical Activity WINTER Course(s): Select 3 credits from R-3) Biblical Studies Select 3 credits from IN-6) Historical Perspectives YEAR 4 FALL Course(s): Select 3 credits from the following types of courses: R-4) Religion elective, upper-division (W) Select 3 credits from the following types of courses: SERV-2 Christian Service course WINTER Course(s): Select credits from the following types of courses: General elective courses Grand Total Credits: 124