Personnel
Dean: Rachel Williams-Smith
Faculty: Lorraine Ball, Ayanna Eastman, Pablo Fernandez, Alva James-Johnson, Stephen Ruf, Rachel Williams-Smith
Office Manager: Karina Savelio
Adjunct Faculty: David Barasoian, Joanna Billingy, Ryan Harrell, Tara Hargrove, Andy Nash, Sam Nkana, Billy Weeks
Program Coordinators:
- Speech: Lorraine Ball
- Journalism: Alva James-Johnson
- Communication: Rachel Williams-Smith
- Digital Communication and Media: Stephen Ruf and Pablo Fernandez
- Media Technology: Stephen Ruf
- Strategic Communication: Lorraine Ball
- Strategic Communication/PR-Business: Lorraine Ball and Stephanie Sheehan
- Strategic Communication/PR and Graphic Design: Lorraine Ball and Joe La Com
Advisory Council: A current list of Advisory Council members is kept in the School of Journalism and Communication.
Mission Statement
To inspire and equip a new generation of truth-seekers, storytellers, and influencers to impact the world through a Christian worldview and the power of media.
Assessment
To make satisfactory progress toward preparation for the job market, students majoring in the School will be expected to attend school assemblies and other professional meetings sponsored by the School.
Students should demonstrate their growing professionalism through involvement in the publication of Southern Accent, Southern Memories, The Wire, or other publication; or in communication activities for a campus, church, or community organization such as WSMC FM90.5.
Participation in the Communication Club and involvement in a professional organization such as the Society of Adventist Communicators, the Southern States Communication Association, or the Public Relations Student Society of America are also evidence of professional commitment. Students with high scholastic achievement will be invited to apply for membership in Lambda Pi Eta, the student honor society of the National Communication Association.
School effectiveness will be assessed by combining the results of the cumulative evaluations, student evaluations of courses, and questionnaires completed by alumni and supervisors of interns. To determine that the curriculum meets the objectives of the School, the faculty engages in ongoing analysis of courses required for majors.
Admission
All students wishing to be accepted into the SJC must apply by enrolling in COMM 201 and submitting a letter of intent (purpose/calling) upon completion of COMM 135, ENGL 101, and JOUR 105, with a minimum cumulative GPA in these three courses of 2.25.
The School of Journalism and Communication provides an educational environment in which future leaders in communication, journalism, public relations, and related areas can acquire the enduring ethical concepts, the intellectual discipline, and the professional abilities necessary for the mastery and management of a wide range of writing, editing, research, and other journalistic and public relations skills and techniques.
The School offers following degrees:
- B.A. Communication, with emphases in
- Communication Studies
- Writing and Publishing
- B.A. Journalism (with optional emphasis in Digital/Broadcast)
- B.S. Digital Communication and Media, with emphases in
- Media Production
- Photography
- B.S. Strategic Communication, with emphases in
- Advertising
- Public Relations
- A.S. Media Technology
We also offer two combined degrees:
- B.S. Strategic Communication/PR - Business
- B.S. Strategic Communication/PR and Graphic Design
The School also offers several minors: Advertising, Communication, Intercultural Communication, Journalism, Media Production, Photography, and Public Relations.
The vast major of students who graduate with a degree from the School of Journalism and Communication find work in corporations, nonprofit organizations, government agencies, news media, and a variety of religious and educational institutions while some pursue graduate study in fields such as communication, medicine, or law.
Residence
All baccalaureate degrees offered by the School of Journalism and Communication require that at least 12 upper division hours of the respective degree requirements must be taken at Southern Adventist University.
Additional Information
Meet The Firms
Meet the Firms is a program sponsored by the School of Journalism and Communication and other Schools on campus to facilitate students in locating internships and jobs in their fields of study. A Meet the Firms job fair is held each fall and winter semester. A variety of invited companies meet with students to interview, network, and mentor in preparation for placement.
Internships and On-the-Job Training
Because of the strong relationships which the School has developed with the Chattanooga area mass media, students in journalism, broadcasting, and public relations have many opportunities to meet and work with professionals in television and radio news, in public relations, advertising, on daily and weekly newspapers and on the web.
Students are encouraged to perform internships in their field of study. Newspapers, publishing houses, public relations and fund development departments, advertising agencies, nonprofit organizations, social media, and radio and television newsrooms are among the organizations who seek interns. Current internship information is available on School listserves.
Students participate in undergraduate research, and are encouraged to present their research at Campus Research Day and at professional conferences.
An Advisory Council advises the School in providing internships that give on-the-job experience. The School also participates in the North American Division internship program in which students work in various denominational institutions. The University radio station, WSMC FM90.5, and other media outlets provide learning opportunities for students.
Campus Publications: Students can gain valuable experience as writers, editors, and producers by working on Student Association productions such as Southern Accent, the campus newspaper; Southern Memories, the yearbook; and Strawberry Festival, the annual multi-media year-in-review.
Associated Programs
Requirements
REQUIRED COURSES (18 Total Credits)- Course(s):
- BMKT326 - Principles of Marketing (3)
- COMM406 - Persuasion and Propaganda (W) (3)
- PREL246 - Fundamentals of Advertising (3)
- PREL355 - Advertising Copywriting (3)
- COMM260 - Intro to Social Media and Analytics (3)
- Select 3 credit(s):
- ARTG332 - Advertising Design (3)
- BMKT327 - Consumer Behavior (3)
- BMKT328 - Sales Management (3)
- COMM103 - Introduction to Mass Communication (3)
- COMM242 - Introduction to Web Design (3)
- COMM330 - Intercultural Communication (W) (3)
- ARTG115 - Introduction to Graphic Design (3)
- COMM225 - Artificial Intelligence and Communication (3)
- COMM360 - Social Media Brand Management (3)
Grand Total Credits: 18
Sample Degree Plan
Grand Total Credits: 18
Requirements
REQUIRED COURSES (30 Total Credits)- Course(s):
- BRDC127 - Introduction to Digital Storytelling (3)
- COMM103 - Introduction to Mass Communication (3)
- COMM242 - Introduction to Web Design (3)
- PHTO125 - Introduction to Photography (3)
- ARTG115 - Introduction to Graphic Design (3)
- Select 2 credit(s): BRDC291 - Practicum (1 - 3)
- Select 1 course(s):
- BRDC245 - Senior Project (1)
- JOUR245 - Senior Project (1)
- Select 12 credits from - or from the following courses:
- BRDC201 - Introduction to Digital Media (3)
- BRDC202 - Audio and Podcast Production (3)
- BRDC225 - Studio Production (3)
- BRDC327 - Advanced Field Production (3)
- CPTR124 - Fundamentals of Programming (4)
Media Technology Elective (choose one from this area)- PHTO315 - Photojournalism (3)
- PHTO320 - Digital Photography (3)
ELECTIVES (13 Total Credits) Grand Total Credits: 64
Sample Degree Plan
YEAR 1FALL- Course(s):
- Select 3 credits from the following types of courses: Select from Required Course List Below
- Select 3 credit(s):
YEAR 2FALL- Course(s):
- Select 3 credits from IN-8) Human Development
- Select 3 credits from the following types of courses: Select from Required Course List Below
- Select 1 credits from P 1-b) Physical Activity
- Select 3 credit(s):
- Select 1 credits from the following types of courses: Christian Service (SERV-2)
WINTER- Course(s): BRDC291 - Practicum (1 - 3)
- Select 3 credits from IN-7) Natural Science
- Select 6 credits from the following types of courses: Select from Required Course List Below
- Select 3 credits from IN-6) Historical Perspectives
- Select 2 credits from the following types of courses: Electives
REQUIRED CORE COURSES- Select 0 credit(s):
- Select 12 Hours from this list of options for above terms.
Grand Total Credits: 64
Requirements
REQUIRED COURSES (19 Total Credits)- Course(s):
- COMM103 - Introduction to Mass Communication (3)
- COMM240 - Communication Theory (3)
- COMM397 - Communication Research (W) (3)
- COMM415 - Portfolio and Career (1)
- JOUR105 - Writing for the Media (3)
- Select 6 credit(s):
- ARTG115 - Introduction to Graphic Design (3)
- BRDC127 - Introduction to Digital Storytelling (3)
- COMM230 - Introduction to Acting (3)
- PHTO125 - Introduction to Photography (3)
- PHTO320 - Digital Photography (3)
- COMM260 - Intro to Social Media and Analytics (3)
- COMM225 - Artificial Intelligence and Communication (3)
- Note: For those in the Writing and Publishing emphasis, ARTG 115 should be taken, it is a pre-requisite for JOUR 313 which is required.
EMPHASIS/CONCENTRATION (21 Total Credits)- Select one emphasis/concentration
- Minimum 21 credits
FOREIGN LANGUAGE (0 - 6 Total Credits)- Complete at least 0-6 credits in this area
(Elementary Foreign Language or Two years of Foreign Language in High School)
ELECTIVES TO = 124 (21 - 15 Total Credits)- Complete at least 21-15 credits in this area
Grand Total Credits: 124
Communication Studies Emphasis
BA Communication
Catalog 2025 — Indefinite
REQUIRED COURSES (21 Total Credits)- Course(s):
- COMM330 - Intercultural Communication (W) (3)
- COMM336 - Interpersonal Communication (3)
- COMM340 - Group Dynamics and Leadership (3)
- COMM406 - Persuasion and Propaganda (W) (3)
- COMM497 - Advanced Communication Research (3)
- Select 6 credit(s):
- BRDC201 - Introduction to Digital Media (3)
- ENGL320 - Rhetoric: The Performance of Argument (3)
- COMM492 - Communication Internship (1 - 3)
- COMM326 - Film Evaluation (IN-10) (W) (3)
- COMM291 - Communication Practicum (0 - 3)
- COMM391 - Communication Practicum (1 - 3)
Grand Total Credits: 21
Writing and Publishing Emphasis
BA Communication
Catalog 2025 — Indefinite
REQUIRED COURSES (21 Total Credits)- Course(s):
- COMM420 - Professional and Technical Writing (3)
- ENGL313 - Expository Writing (W) (3)
- JOUR205 - News Reporting (3)
- JOUR313 - Publication Editing (3)
- JOUR316 - Magazine and Feature Article Writing (W) (3)
- JOUR416 - Literary Journalism (W) (3)
- Select 3 credit(s):
- BRDC315 - Scriptwriting (W) (3)
- ENGL306 - Creative Writing: Literary Nonfiction (W) (3)
- JOUR342 - Interactive Journalism (3)
- JOUR356 - Investigative Reporting (W) (3)
- MGNT371 - Principles of Entrepreneurship (3)
- PREL355 - Advertising Copywriting (3)
- JOUR291 - Practicum (1 - 3)
- JOUR391 - Practicum (1 - 3)
Grand Total Credits: 21
Sample Degree Plan
Grand Total Credits: 124
Requirements
REQUIRED COURSES (43 Total Credits)- Course(s):
- BRDC127 - Introduction to Digital Storytelling (3)
- COMM103 - Introduction to Mass Communication (3)
- COMM415 - Portfolio and Career (1)
- COMM427 - Mass Media Law and Ethics (3)
- JOUR105 - Writing for the Media (3)
- JOUR205 - News Reporting (3)
- PHTO315 - Photojournalism (3)
- JOUR342 - Interactive Journalism (3)
- JOUR356 - Investigative Reporting (W) (3)
- JOUR316 - Magazine and Feature Article Writing (W) (3)
- Select 15 credit(s):
- ARTG115 - Introduction to Graphic Design (3)
- COMM488 - Mass Communication and Society (W) (3)
- JOUR313 - Publication Editing (3)
- JOUR416 - Literary Journalism (W) (3)
- JOUR391 - Practicum (1 - 3)
- JOUR392 - Journalism Internship (1 - 3)
- BRDC202 - Audio and Podcast Production (3)
- BRDC225 - Studio Production (3)
- BRDC327 - Advanced Field Production (3)
- BRDC314 - Broadcast News Writing (W) (3)
- BRDC442 - Television and News Production (3)
- COMM225 - Artificial Intelligence and Communication (3)
- COMM260 - Intro to Social Media and Analytics (3)
- For a Digital Broadcast focus, take the following courses:
BRDC202 Audio and Podcasting Production
BRDC225 Studio Production
BRDC327 Advanced Field Production
BRDC442 Television and News Production
REQUIRED COGNATES (9 Total Credits)- Course(s):
- ECON213 - Survey of Economics (IN-9) (3)
- PLSC254 - American National and State Government (3)
- PREL310 - Social Media Strategies (3)
FOREIGN LANGUAGE (0 - 6 Total Credits)- Complete at least 0-6 credits in this area
(Elementary Foreign Language or two years of Foreign Language in high school)
ELECTIVES TO = 124 (9 - 3 Total Credits)- Complete at least 9-3 credits in this area
Grand Total Credits: 124
Sample Degree Plan
YEAR 1FALL- Course(s):
- Select 3 credit(s):
- Select 3 credits from the following types of courses: Foreign language or Electives (BA student who have less than 2 secondary credits of a same foreign language must complete a minimum of 6 hours of foreign language.
WINTER- Course(s):
- Select 3 credits from IN-7) Natural Science
- Select 3 credits from the following types of courses: Foreign language or Electives (BA student who have less than 2 secondary credits of a same foreign language must complete a minimum of 6 hours of foreign language.
YEAR 2FALL- Course(s):
- Select 3 credits from IN-6) Historical Perspectives
- Select 1 credits from P 1-b) Physical Activity
- Select 3 credit(s):
- Select 3 credits from the following types of courses: Journalism electives
WINTER- Course(s):
- Select 3 credits from IN-8) Human Development
- Select 3 credits from the following types of courses: Christian Service (SERV-2)
- Select 3 credits from the following types of courses: U.U. Lit (W) (not COMM326) (IN-6)
- Select 3 credits from the following types of courses: Journalism electives
YEAR 3FALL- Course(s):
- Select 1 credits from P 1-b) Physical Activity
- Select 3 credits from the following types of courses: Journalism electives
- Select 6 credits from the following types of courses: Minor
WINTER- Course(s):
- Select 3 credits from R-4) Required Elective
- Select 3 credits from the following types of courses: U.D. Minor
- Select 3 credits from the following types of courses: Journalism electives
YEAR 4FALL- Course(s):
- Select 3 credits from R-3) Biblical Studies
- Select 3 credits from the following types of courses: Minor
- Select 3 credits from the following types of courses: U.D. Minor
- Select 1 credits from the following types of courses: ElecTive
WINTER- Course(s):
- Select 3 credits from the following types of courses: Christian Service (SERV-2)
- Select 3 credits from the following types of courses: Journalism electives
- Select 2 credits from the following types of courses: U.D. Elective
- Select 3 credits from the following types of courses: Minor
Grand Total Credits: 124
Requirements
REQUIRED COURSES (31 Total Credits)- Course(s):
- BRDC127 - Introduction to Digital Storytelling (3)
- COMM103 - Introduction to Mass Communication (3)
- COMM415 - Portfolio and Career (1)
- COMM427 - Mass Media Law and Ethics (3)
- COMM488 - Mass Communication and Society (W) (3)
- JOUR105 - Writing for the Media (3)
- PHTO125 - Introduction to Photography (3)
- ARTG115 - Introduction to Graphic Design (3)
- COMM260 - Intro to Social Media and Analytics (3)
- COMM242 - Introduction to Web Design (3)
- Select 1 course(s):
- COMM240 - Communication Theory (3)
- PREL235 - Public Relations Principles and Theory (3)
EMPHASIS/CONCENTRATION (26 Total Credits)- Select an emphasis below.
- Minimum 26 credits
ELECTIVES TO = 124 (22 Total Credits) Grand Total Credits: 124
Media Production Emphasis
BS Digital Communication and Media —
Catalog 2025 — Indefinite
REQUIRED COURSES (29 Total Credits)- Course(s):
- BRDC201 - Introduction to Digital Media (3)
- BRDC202 - Audio and Podcast Production (3)
- BRDC225 - Studio Production (3)
- BRDC327 - Advanced Field Production (3)
- BRDC417 - Media Management and Ministry (3)
- BRDC442 - Television and News Production (3)
- BRDC445 - Senior Project (1)
- Select 1 credit(s): BRDC493 - Broadcast/Media Production Internship (1 - 3)
- Select 1 course(s):
- BRDC314 - Broadcast News Writing (W) (3)
- BRDC315 - Scriptwriting (W) (3)
- Select 6 credit(s):
- ARTF215 - Lighting (3)
- ARTF320 - Post Production (3)
- ARTF353 - Directing the Documentary (SERV-2) (3)
- COMM210 - Comm Convention/Study Tour (0 - 6)
- COMM230 - Introduction to Acting (3)
- COMM326 - Film Evaluation (IN-10) (W) (3)
- MGNT371 - Principles of Entrepreneurship (3)
- BRDC291 - Practicum (1 - 3)
- BRDC391 - Practicum (1 - 3)
- COMM225 - Artificial Intelligence and Communication (3)
- COMM360 - Social Media Brand Management (3)
- * Only one of BRDC 291 or BRDC 391 may count for above requirement.
Grand Total Credits: 29
Photography Emphasis
BS Digital Communication and Media — BS Digital Communication and Media
Catalog 2024 — Indefinite
REQUIRED COURSES (26 Total Credits)- Course(s):
- ARTG212 - Raster Graphics (3)
- ARTF215 - Lighting (3)
- BRDC201 - Introduction to Digital Media (3)
- BRDC327 - Advanced Field Production (3)
- MGNT371 - Principles of Entrepreneurship (3)
- PHTO275 - Applied Photojournalism (1)
- PHTO315 - Photojournalism (3)
- PHTO320 - Digital Photography (3)
- PHTO447 - Senior Portfolio (1)
- Select 3 credit(s):
- PHTO291 - Practicum (1 - 3)
- PHTO391 - Practicum (1 - 3)
- PHTO492 - Photography Internship (3)
Grand Total Credits: 26
Social Media Emphasis
Program Activities
The Social Media emphasis will prepare students in key areas of digital storytelling, content creation, analytics, and ethical communication through focused coursework, hands-on projects, and internships. Students will develop proficiency in platform-specific content strategies and build portfolios that demonstrate their ability to engage audiences across major social platforms.
Rationale and Needs Analysis
The demand for skilled social media professionals continues to rise, with roles like Social Media Manager and Digital Strategist among the most sought-after in the field. This emphasis addresses a growing need for structured, specialized training in social media, filling a gap that currently exists in higher education programs, especially within the Adventist educational system.
Uniqueness of Southern's Program
Southern’s program will emphasize both technical skills and ethical, values-based decision-making. Our curriculum, grounded in Adventist values, prepares students to approach digital communication responsibly and thoughtfully—qualities increasingly valued by employers seeking to build inclusive and principled online spaces.
Southern’s Strengths and External Opportunities
Southern Adventist University’s strengths lie in its pool of experienced faculty and skilled adjuncts, established industry partnerships, and mission-driven approach. These provide students with mentorship and connections that enhance their educational and professional experiences. Additionally, the growing demand in the job market for ethically-minded social media professionals offers a timely opportunity to position Southern’s program as a leader in values-based digital communication education.
Catalog 2025 — Indefinite
About
The Social Media emphasis within the Digital Communication major equips students with essential skills for today’s digital landscape. Students learn to create compelling content, develop strategic campaigns, and analyze audience data across various social media platforms. Emphasizing ethical communication and a values-based approach, this program prepares graduates to use social media effectively in both corporate and nonprofit settings, including ministry-focused roles. Through hands-on projects, internships, and a comprehensive capstone experience, students graduate with a professional portfolio and the expertise to engage audiences meaningfully and responsibly.
- Course(s):
- BRDC201 - Introduction to Digital Media (3)
- COMM225 - Artificial Intelligence and Communication (3)
- BRDC327 - Advanced Field Production (3)
- BMKT345 - Digital Marketing (3)
- COMM360 - Social Media Brand Management (3)
- COMM460 - Social Media Campaigns (3)
- Select 1 credit(s): COMM492 - Communication Internship (1 - 3)
- Select 9 credit(s):
- BRDC202 - Audio and Podcast Production (3)
- PREL246 - Fundamentals of Advertising (3)
- PHTO320 - Digital Photography (3)
- JOUR342 - Interactive Journalism (3)
- COMM291 - Communication Practicum (0 - 3)
- COMM391 - Communication Practicum (1 - 3)
Grand Total Credits: 28
Sample Degree Plan
Grand Total Credits: 124
Requirements
REQUIRED COURSES (34 Total Credits)- Course(s):
- ARTG115 - Introduction to Graphic Design (3)
- BRDC127 - Introduction to Digital Storytelling (3)
- COMM103 - Introduction to Mass Communication (3)
- COMM397 - Communication Research (W) (3)
- COMM415 - Portfolio and Career (1)
- COMM427 - Mass Media Law and Ethics (3)
- JOUR105 - Writing for the Media (3)
- PHTO320 - Digital Photography (3)
- PREL235 - Public Relations Principles and Theory (3)
- PREL246 - Fundamentals of Advertising (3)
- BMKT326 - Principles of Marketing (3)
- COMM260 - Intro to Social Media and Analytics (3)
EMPHASIS/CONCENTRATION (25 - 27 Total Credits)- Select an emphasis below.
- Complete at least 25-27 credits in this area
GENERAL EDUCATION (45 Total Credits)- Select 45 credits from the following types of courses: General Education
- General Education requirements
ELECTIVES TO = 124 (20 - 18 Total Credits)- Complete at least 20-18 credits in this area
Electives
Grand Total Credits: 124
Advertising Emphasis
BS Strategic Communication —
Catalog 2025 — Indefinite
REQUIRED COURSES (27 Total Credits)- Course(s):
- COMM242 - Introduction to Web Design (3)
- PREL355 - Advertising Copywriting (3)
- COMM406 - Persuasion and Propaganda (W) (3)
- COMM482 - Advertising Campaigns (3)
- COMM488 - Mass Communication and Society (W) (3)
- Select 12 credit(s):
- BMKT327 - Consumer Behavior (3)
- BMKT345 - Digital Marketing (3)
- BMKT424 - Marketing Strategy (3)
- BMKT495 - Independent Study (1 - 4)
- COMM330 - Intercultural Communication (W) (3)
- MGNT371 - Principles of Entrepreneurship (3)
- PHTO320 - Digital Photography (3)
- PREL291 - Practicum (1 - 3)
- PREL391 - Practicum (1 - 3)
- PREL482 - The Public Relations Campaign (SERV-2) (3)
- ART109 - 2D Foundations-Plane and Color (3)
- ARTG212 - Raster Graphics (3)
- ARTG210 - Vector Graphics (3)
- ARTG332 - Advertising Design (3)
- ARTG420 - Branding Systems (SERV-2) (3)
- PREL325 - Public Relations Techniques (3)
- BMKT423 - Principles of Integrated Marketing Communication (SERV-2) (3)
- COMM360 - Social Media Brand Management (3)
- COMM225 - Artificial Intelligence and Communication (3)
Grand Total Credits: 27
Public Relations Emphasis
BS Strategic Communication —
Catalog 2025 — Indefinite
REQUIRED COURSES (25 Total Credits)- Course(s):
- JOUR205 - News Reporting (3)
- JOUR316 - Magazine and Feature Article Writing (W) (3)
- PREL325 - Public Relations Techniques (3)
- PREL366 - Public Relations Strategies and Management (3)
- PREL482 - The Public Relations Campaign (SERV-2) (3)
- COMM360 - Social Media Brand Management (3)
- Select 1 credit(s): PREL493 - Public Relations Internship (1 - 3)
- Select 6 credit(s):
- COMM312 - Professional Communication and Leadership (3)
- COMM330 - Intercultural Communication (W) (3)
- COMM336 - Interpersonal Communication (3)
- COMM340 - Group Dynamics and Leadership (3)
- JOUR313 - Publication Editing (3)
- PHTO125 - Introduction to Photography (3)
- PREL355 - Advertising Copywriting (3)
- PREL368 - Fundraising for Nonprofits (SERV-2) (3)
- COMM225 - Artificial Intelligence and Communication (3)
- COMM460 - Social Media Campaigns (3)
- COMM242 - Introduction to Web Design (3)
Grand Total Credits: 25
Sample Degree Plan
Grand Total Credits: 124
Requirements
REQUIRED COURSES (PUBLIC RELATIONS) (37 Total Credits)- Course(s):
- BRDC127 - Introduction to Digital Storytelling (3)
- COMM397 - Communication Research (W) (3)
- JOUR105 - Writing for the Media (3)
- JOUR316 - Magazine and Feature Article Writing (W) (3)
- PHTO320 - Digital Photography (3)
- PREL235 - Public Relations Principles and Theory (3)
- PREL246 - Fundamentals of Advertising (3)
- PREL482 - The Public Relations Campaign (SERV-2) (3)
- PREL366 - Public Relations Strategies and Management (3)
- PREL325 - Public Relations Techniques (3)
- COMM260 - Intro to Social Media and Analytics (3)
- COMM360 - Social Media Brand Management (3)
- Select 1 credit(s): PREL493 - Public Relations Internship (1 - 3)
REQUIRED COURSES (GRAPHIC DESIGN) (39 Total Credits)- Course(s):
- ART109 - 2D Foundations-Plane and Color (3)
- ARTG121 - Typography I (3)
- ARTG210 - Vector Graphics (3)
- ARTG212 - Raster Graphics (3)
- ARTG238 - Design Studio II: Production Processes (3)
- ARTG324 - Editorial Design (3)
- ARTG332 - Advertising Design (3)
- ARTG338 - Design Studio III: Professional Practices (3)
- ARTG420 - Branding Systems (SERV-2) (3)
- ARTG432 - Senior Design Studio (3)
- ARTI324 - Interactive Media (3)
- ARTG115 - Introduction to Graphic Design (3)
- ART104 - Drawing I (3)
RECOMMENDED (0 Total Credits)- COMM 406 - Persuasion and Propaganda (W) 3
GENERAL EDUCATION (45 Total Credits)- Minimum 45 credits
- Computer Science Certificate requirements
ELECTIVES TO = 124 (3 Total Credits) Grand Total Credits: 124
Sample Degree Plan
YEAR 1FALL- Course(s):
- Select 3 credit(s):
YEAR 2FALL- Course(s):
- Select 1 credits from P 1-b) Physical Activity
WINTER- Course(s):
- Select 3 credits from IN-7) Natural Science
- Select 3 credit(s):
YEAR 3FALL- Course(s):
- Select 1 credits from P 1-b) Physical Activity
WINTER- Course(s): ARTG324 - Editorial Design (3)
- Select 3 credits from R-3) Biblical Studies
- Select 3 credits from IN-6) Historical Perspectives
- Select 3 credits from IN-10) Aesthetic Analysis
- Select 3 credits from the following types of courses: Electives
YEAR 4FALL- Course(s):
- Select 3 credits from IN-8) Human Development
WINTER- Course(s):
- Select 3 credits from the following types of courses: U.D. Religion (R-4) (W)
Grand Total Credits: 124
Requirements
REQUIRED COURSES (18 Total Credits)- Course(s):
- COMM240 - Communication Theory (3)
- COMM406 - Persuasion and Propaganda (W) (3)
- Select 12 credits from - or from the following courses:
- COMM230 - Introduction to Acting (3)
- BRDC315 - Scriptwriting (W) (3)
- COMM330 - Intercultural Communication (W) (3)
- COMM336 - Interpersonal Communication (3)
- COMM397 - Communication Research (W) (3)
- JOUR105 - Writing for the Media (3)
- PHTO125 - Introduction to Photography (3)
- PHTO320 - Digital Photography (3)
- COMM415 - Portfolio and Career (1)
- COMM497 - Advanced Communication Research (3)
- COMM340 - Group Dynamics and Leadership (3)
- COMM260 - Intro to Social Media and Analytics (3)
Grand Total Credits: 18
Sample Degree Plan
Grand Total Credits: 18
Requirements
REQUIRED COURSES (18 Total Credits)- Course(s):
- COMM240 - Communication Theory (3)
- COMM330 - Intercultural Communication (W) (3)
- Select 1 course(s):
- SOCI150 - Cultural Anthropology (3)
- SOCI230 - Multicultural Relations (3)
- Select 9 credit(s):
- COMM312 - Professional Communication and Leadership (3)
- COMM336 - Interpersonal Communication (3)
- COMM397 - Communication Research (W) (3)
- COMM406 - Persuasion and Propaganda (W) (3)
- GEOG204 - World Geography (SERV-2) (3)
- SOCI150 - Cultural Anthropology (3)
- SOCI230 - Multicultural Relations (3)
- COMM291 - Communication Practicum (0 - 3)
- COMM391 - Communication Practicum (1 - 3)
- COMM295 - Independent Study (1 - 3)
- COMM495 - Independent Study (1 - 3)
- INDV250 - Cross-Cultural Experience (3)
- RELT458 - World Religions (R-4) (W) (3)
- * Only one of COMM 291 or COMM 391 may count for above requirement. Only one of COMM 295 (non-Anglo-American topic) or COMM 495 (non-Anglo-American topic) may count for above requirement. Only one of INDV 250 or RELT 458 may count for above requirement.
Grand Total Credits: 18
Sample Degree Plan
Grand Total Credits: 18
Requirements
REQUIRED COURSES (18 Total Credits)- Course(s):
- BRDC127 - Introduction to Digital Storytelling (3)
- COMM427 - Mass Media Law and Ethics (3)
- JOUR105 - Writing for the Media (3)
- JOUR205 - News Reporting (3)
- Select 6 credit(s):
- BRDC202 - Audio and Podcast Production (3)
- BRDC314 - Broadcast News Writing (W) (3)
- BRDC327 - Advanced Field Production (3)
- BRDC442 - Television and News Production (3)
- COMM488 - Mass Communication and Society (W) (3)
- JOUR316 - Magazine and Feature Article Writing (W) (3)
- JOUR342 - Interactive Journalism (3)
- JOUR356 - Investigative Reporting (W) (3)
Grand Total Credits: 18
Sample Degree Plan
Grand Total Credits: 18
About
Students who are interested in becoming leaders or feel a call to leadership should consider this minor. Though housed in the School of Journalism and Communication since possessing effective communication skills is a key component of successful leadership, this minor can benefit students who are pursuing any field of study.
Requirements
REQUIRED COURSES (18 Total Credits)- Course(s):
- COMM312 - Professional Communication and Leadership (3)
- COMM340 - Group Dynamics and Leadership (3)
- COMM336 - Interpersonal Communication (3)
- MGNT450 - Leadership in Organizations (3)
- RELP267 - Introduction to Christian Leadership (2)
- OUTL391 - Leadership Seminar (W) (1)
- Select 3 credit(s):
- COMM330 - Intercultural Communication (W) (3)
- COMM406 - Persuasion and Propaganda (W) (3)
- EDUC419 - Philosophy and Leadership in Christian Education (SERV-2) (W) (3)
- MGNT420 - Organizational Behavior (3)
- OUTL136 - Introduction to Experiential Leadership and Outdoor Therapy (3)
Grand Total Credits: 18
Sample Degree Plan
Grand Total Credits: 18
Requirements
REQUIRED COURSES (18 Total Credits)- Course(s):
- BRDC127 - Introduction to Digital Storytelling (3)
- BRDC201 - Introduction to Digital Media (3)
- BRDC202 - Audio and Podcast Production (3)
- BRDC225 - Studio Production (3)
- BRDC327 - Advanced Field Production (3)
- Select 3 credit(s):
- ARTF215 - Lighting (3)
- BRDC417 - Media Management and Ministry (3)
- COMM427 - Mass Media Law and Ethics (3)
- COMM488 - Mass Communication and Society (W) (3)
Grand Total Credits: 18
Sample Degree Plan
Grand Total Credits: 18
Requirements
REQUIRED COURSES (18 Total Credits)- Course(s):
- PHTO125 - Introduction to Photography (3)
- PHTO315 - Photojournalism (3)
- PHTO320 - Digital Photography (3)
- ARTG115 - Introduction to Graphic Design (3)
- Select 6 credit(s):
- ARTF215 - Lighting (3)
- BRDC127 - Introduction to Digital Storytelling (3)
- BRDC225 - Studio Production (3)
- BRDC327 - Advanced Field Production (3)
- PHTO275 - Applied Photojournalism (1)
- PHTO291 - Practicum (1 - 3)
- PHTO391 - Practicum (1 - 3)
- * Only one of PHTO 291 or PHTO 391 may count for above requirement.
Grand Total Credits: 18
Sample Degree Plan
Grand Total Credits: 18
Requirements
REQUIRED COURSES (18 Total Credits)- Course(s):
- JOUR105 - Writing for the Media (3)
- PREL235 - Public Relations Principles and Theory (3)
- COMM260 - Intro to Social Media and Analytics (3)
- PREL325 - Public Relations Techniques (3)
- PREL482 - The Public Relations Campaign (SERV-2) (3)
- Select 3 credit(s):
- BRDC127 - Introduction to Digital Storytelling (3)
- PREL246 - Fundamentals of Advertising (3)
- ARTG115 - Introduction to Graphic Design (3)
- COMM360 - Social Media Brand Management (3)
- PREL366 - Public Relations Strategies and Management (3)
- BMKT326 - Principles of Marketing (3)
Grand Total Credits: 18
Sample Degree Plan
Grand Total Credits: 18